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Archive for July, 2009

Local Broadcast Sales makes sales training easy

Wednesday, July 29th, 2009

Localbroadcastsales.com provides convenient and affordable sales training to radio and television stations for many stations across the country.  Instead of a one-time, half or full day training session that takes your staff off the street and focuses on one topic, LBS provides training from a number of well-known expert sales trainers online 24-7! Click below to preview some of the training they provide and let us know if you’d be interested in the MBA providing this as a member service!

Below are some preview videos about the LBS trainings and services for your sales staff:

Overview of LBS Trainings and Services

http://www.localbroadcastsales.com/pages/preview-videos/lbs-overview.php

LBS Trainings for Television Sales

http://www.localbroadcastsales.com/pages/preview-videos/lbs-for-television-sales.php

LBS Trainings for Radio Sales

http://www.localbroadcastsales.com/pages/preview-videos/lbs-for-radio-sales.php

Different Ways to Use LBS

http://www.localbroadcastsales.com/pages/preview-videos/common-uses-of-lbs.php

LBS for Account Executives

http://www.localbroadcastsales.com/pages/preview-videos/lbs-for-aes.php

LBS for Managers

http://www.localbroadcastsales.com/pages/preview-videos/lbs-for-managers.php

LBS for New Hires

http://www.localbroadcastsales.com/pages/preview-videos/lbs-for-new-hires.php

MBA on Facebook

Thursday, July 16th, 2009

Are you on Facebook? Become a fan of the Massachusetts Broadcasters Association! Learn about upcoming events, see what we’ve been up to lately, and most importantly, let us know what’s on your mind! Click here to become a fan!

TV recycling program

Wednesday, July 8th, 2009

Where TVs go to die…


Did any of our radio execs get a 20% raise???

Monday, July 6th, 2009

NEW YORK — July 1, 2009: Sirius XM Radio CEO Mel Karmazin has extended his employment agreement with the satcaster through December 31, 2012. He also gets a raise — to $1.5 million from $1.25 million. Karmazin recently called Sirius the U.S.’ “largest radio company” on the basis of its revenues — it brought in $606 million in the first quarter of this year, up 5 percent year-over-year — but the company has yet to turn a profit.